In the past, conventional wisdom said you shouldn’t try to sell a home during the holidays.
However, the old thinking doesn’t really apply any longer — thanks to the Internet and hectic lifestyles.
The inventory — and the competition — is usually lighter during the holidays. This gives those that are active on the market a clear advantage during the holiday season.
Despite our always-on access to property listings today, we end up seeing the inventory for good homes tighten up this time of year. However, buyers are still out there looking at real estate and no doubt wishing there were more properties available. Those that are in a "must buy" situation will generally be prepared to pay top dollar for a home that will accommodate a quick completion over the holiday season
Traditionally, we don’t see much inventory coming on the market in January. It’s cold or wet in most places, and many sellers prefer to wait until the spring, a more conventional time to sell. As a result, we don’t see much inventory in January. And yet, each January our phone rings with new buyers wanting to get into the market. Work cycles tend to follow the calendar, so there are buyers in the market wanting to make a fresh start at the beginning of the year.
There can be an increase in demand at a time when inventory is traditionally low — resulting in less competition from other sellers. If you’re motivated to sell your home, you’ll have an even more “captive” audience in January.
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